New PayBright consumer report reveals that Canadians will continue to be financially cautious in 2022 but will prioritize spending on health and wellness – PRNewswire

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Feb 17, 2022, 09:00 ET
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TORONTO, Feb. 17, 2022 /PRNewswire/ – PayBright, a leading provider of installment payment plans in Canada, today released the 2022 Canadian Consumer Trends Report, The New Normal: Evolving Retail and Ecommerce for the Post-Pandemic Era. The data-rich report provides retailers with actionable insights on how Canadians plan to spend this year, and what values are most important to consumers when they are choosing which brands to purchase.                                                                                                                                                                                                                          
Key insights from the survey of more than 2,500 Canadians include:
Through its research, PayBright has identified four key trends that will impact consumer spending in 2022 and beyond. These actionable insights can help inform retailers on how to best serve customers and grow their sales.
"PayBright is committed to helping merchants in Canada better serve their customers and grow their businesses," said Wayne Pommen, Head of PayBright, an Affirm Company. "Our 2022 Canadian Consumer Trends Report provides actionable intelligence for retailers to capitalize on the key trends shaping consumer shopping preferences in 2022. After two years of uncertainty and periods of isolation, Canadians are hopeful and ready to share experiences with friends and family again. Retailers must understand their customers’ priorities and values to meet them where they are and provide the services and experiences they are looking for this year."
Gain full insight into how Canadians are planning to shop this year. Read the PayBright 2022 Trends Report here.
About PayBright
PayBright, an Affirm company, is one of Canada’s leading providers of installment payment plans for e-commerce and in-store purchases. Through partnerships with over 10,000 domestic and international retailers, PayBright allows Canadian consumers to buy now and pay later in a quick and easy experience. PayBright is fully integrated with leading retail partners including Apple, Hudson’s Bay, Wayfair, Browns Shoes, and Samsung, PayBright’s installment plans range from 4 biweekly payments for smaller purchases up to 60 months for larger purchases, with interest rates as low as 0% and no late fees. Headquartered in Toronto, PayBright has provided Canadians with billions of dollars in spending power since inception. For more information, visit
SOURCE PayBright, Inc.
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