Genting founder's grandson aims to tap into US$4.3 trillion health and wellness market – The Edge Markets MY

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KUALA LUMPUR (June 28): Genting Group founder Tan Sri Lim Goh Tong’s grandson Lim Keong Han is venturing into the health and wellness market with his Pegasus Aqua Sdn Bhd launching its molecular resonance effect technology (MRET) water activator in the Southeast Asia region.
In a statement on Tuesday (June 28), the younger Lim said his grandfather was the one who introduced the healing and rejuvenating benefits of MRET activated water to the family.
“Inspired by his positive testimonials and encouraged by the potential growth of the health and wellness market in Malaysia and across the world, we decided that the timing is ideal to expand this device in the region,” he said.
He said the Pegasus Aqua MRET Water Activator is currently the only device that is authorised in Southeast Asia to utilise the patented molecular resonance effect technology that changes the molecular bonds of water molecules in order to be better absorbed by cells in the human body.
Lim said consuming MRET activated water had shown to provide both healing and rejuvenation benefits through enhanced hydration. 
He explained that MRET was discovered 20 years ago by Russian inventor and scientist Dr Igor Smirnov, together with his research team.
He added that since then, MRET activated water had already gained popularity in key markets like the US, Japan and Europe.
Lim said Pegasus Aqua aims to market this unique technology in the high-growth Southeast Asia market by becoming the current and only exclusive distributor of the MRET Water Activator in Malaysia, Singapore, Thailand, Indonesia, Vietnam and the Philippines. 
“Pegasus Aqua intends to leverage the growing affluence in the Southeast Asia region and high demand for quality and innovative health and wellness products to carve a strong niche for our MRET Water Activator and achieve our revenue target of over RM20 million in the next two to three years,” said Lim.
Citing, Lim said the global health and wellness market reached a value of US$3.3 trillion (about RM14.54 trillion) in 2021 and is expected to reach US$4.3 trillion by 2027, growing at a compound annual growth rate of 4.2% during 2022-2027.
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